Privacy policy

2SHADES BOUTIQUE, LLC

This Privacy Policy is effective as of August 15, 2021.

Welcome to 2SHADES BOUTIQUE, LLC (“2Shades”, “we”, “us” or “our”). Our Privacy Policy explains how we collect, use, share, and protect information in relation to the use of our company website, mobile site, or mobile device applications (collectively, the “Sites”), and the items of clothing, fashion accessories and other products (“Products”) offered by 2SHADES to its customers. The Sites and Products are sometimes referred to collectively herein as the “Platform.” Establishing an effective Privacy Policy, designed to protect your information and provide you with choices on how you would like your information managed, is an important part of our relationship with you.

Additional details about our use of customers’ information can be found in the Terms of Use documenting your relationship with 2SHADES and its Products.

PERSONAL AND OTHER INFORMATION WE COLLECT

In General. Through your interaction with and use of the Platform, including for the purpose of uploading information, orders, and other materials and content (“User Content”), 2SHADES may collect “Personal Information,” which is information that directly or indirectly identifies an individual or which relates to an identifiable individual. Personal Information does not include anonymized information or aggregated data about a group or category of Products, features, or users which does not contain personally identifying information and which helps us better understand our customers’ needs and improve our Products.

Information you provide. We may collect and store any Personal Information you enter on Sites or provide to us when registering for an account or paying for our Products. This includes identifying information such as your name, address, e-mail address, telephone number, and credit card number or other financial information. We also may request information about your style preferences, interests and activities, your gender, clothing sizes and age, and other demographic information. We may occasionally ask for your feedback via a survey in order to improve our Products and Platform. Your participation in these surveys is completely voluntary.

Information from other sources. We may also periodically obtain both Personal Information and non-Personal Information about you from other business partners, contractors, and other third parties. Examples of information that we may receive include (but are not limited to): updated delivery and address information, purchase history, and information from third-party service providers such as Facebook or Instagram with whom your account may be connected. Please note that these third-party service providers have different privacy policies and practices that are not subject to this Privacy Policy.

Use of Cookies and Other Technologies. We use various technologies to collect information from your computer and about your activities on our Platform.

Information collected automatically. We automatically collect information from your browser when you visit our Sites and use our Products. This information includes your IP address, your browser type and language, access times, the content of any undeleted cookies that your browser previously accepted from us (see “Cookies” below), and the referring website address.

Cookies. When you visit our Sites, we may assign your computer one or more cookies to facilitate access to our Sites and to personalize your online experience. A cookie is a small text file that is stored on a user’s computer for recordkeeping purposes. Through the use of a cookie, we also may automatically collect information about your online activity on our Sites, such as the web pages you visit, the links you click, and the searches you conduct on our Sites. Most browsers automatically accept cookies, but you can usually modify your browser setting to delete or decline cookies. If you choose to decline cookies, please note that you may not be able to sign in or use some of the interactive features offered on our Sites as it relates to the Products we sell or for access to any blogs.

Other technologies. We may use standard Internet technology, such as web beacons and other similar technologies, to track your use of our Platform. We also may include web beacons (also known as clear gifs, pixel tags, or web bugs) in promotional or other e-mail messages or newsletters to determine whether messages have been opened and acted upon. The information we obtain in this manner enables us to customize the Products we offer our website visitors to deliver targeted advertisements and to measure the overall effectiveness of our online advertising, content, programming, or other activities.

HOW WE USE AND SHARE INFORMATION

Except as described in this Privacy Policy, 2SHADES will not rent, sell, or provide your Personal Information to any third party. 2SHADES uses and shares the Personal Information it collects (unless otherwise restricted by applicable law), to:

Process Transactions and Accept Payments. Users of our Sites, purchasers of our Products and others engaging in transactions with us may be asked to provide additional information including, as necessary, the personal and financial information required to process those transactions. In each case, 2SHADES collects such information only insofar as is necessary or appropriate to fulfill the purpose of the customer’s interaction with 2SHADES.

Perform Services and Provide Support. 2SHADES may use Personal Information to perform certain services, personalize Product related content, manage your account and provide you with customer support, such as software updates and resolving bugs. 2SHADES may also use Personal Information to enforce our Terms of Use, manage our business, and perform functions as otherwise described to you at the time of collection.

Tailor Marketing to the Customer’s Needs and Respond to the Customer’s Requests. 2SHADES may use your Personal Information to notify you about new Product related offerings, style related content and blogs, and to advertise our Products in accordance with this Privacy Policy. In addition, if the customer consents, 2SHADES may share a customer’s Personal Information with other selected third-party partners that offer complementary services or products. Please review the specific third-party partner’s privacy policy regarding any further interactions with them.

Obtain Third Party Products. We also share Personal Information with third parties who provide services or merchandise to 2SHADES such as credit card processing services, order fulfillment, analytics, website management, information technology and related infrastructure provision, customer service, e-mail delivery, auditing, and other similar services. When 2SHADES shares Personal Information with third-party service providers, we require that they use the customer’s Personal Information only for the purpose of providing Products to us and subject to terms consistent with this Privacy Policy.

Comply with Legal Requirements and Corporate Transactions. 2SHADES may access, preserve, and share Personal Information in response to a legal request (like a search warrant, court order, or subpoena) if we have a good faith belief that the law requires us to do so or when 2SHADES believes in good faith that disclosure is reasonably necessary to protect the property or rights of 2SHADES, third parties, or the public at large. We may also access, preserve, and share Personal Information when we have a good faith belief it is necessary to: detect, prevent, and address fraud and other illegal activity; to protect ourselves, you and others, including as part of investigations; and to prevent death or imminent bodily harm.

Additionally, in the event of a reorganization, merger, sale, joint venture, assignment, transfer, or other disposition of all or any portion of our business, assets or stock (including in connection with any bankruptcy or similar proceedings), we may transfer the Personal Information we have collected to the relevant third party.

Job Postings. If your Personal Information is submitted through our website when applying for a position with our company, the information will be used solely in connection with considering and acting upon your application. We may retain your Personal Information for a period of time, but only for the purpose of considering your application for current or future available positions, or as required by law. This information may be shared with third-party service providers retained by us to collect, maintain, and analyze candidate submissions for job postings.

Some of the Personal Information uses specified above are not mandatory and may be controlled by you. Please refer to the “Privacy Choices” section below for information on available preferences or opt-out options.

PRIVACY CHOICES

You may update your 2SHADES account at any time by logging in and changing your profile settings. You may unsubscribe from email communications from us by clicking on the "unsubscribe link" provided in such communications. You may not opt out of service-related communications (e.g., account verification, purchase and billing confirmations and reminders, changes/updates to features of the services, technical and security notices). Following termination or deactivation of your account, 2SHADES may retain information (including your profile information) and User Content for a commercially reasonable time for backup, archival, and/or audit purposes.

As noted above, Site visitors who do not wish to have cookies placed on their computers should set their browsers to refuse cookies before using 2SHADES’s websites, with the drawback that certain features of our Platform may not function properly without the aid of cookies.

OTHER WEBSITES AND PRODUCTS

We are not responsible for the practices employed by any websites or other services or products linked to or from our Sites, including the information or content contained within them. Please remember that when you use a link to go from our website to another website, our Privacy Policy does not apply to those third-party websites or the products and services offered on those websites. Your browsing and interaction on any third-party website, including those that have a link on our website, are subject to that third party’s own rules and policies.

SECURITY

The security of your Personal Information is very important to 2SHADES. We use physical, electronic, and administrative safeguards that are designed to protect Personal Information from loss, misuse, and unauthorized access, disclosure, alteration, and destruction. In addition, 2SHADES uses standard security protocols and access control mechanisms to exchange the transmission of sensitive data such as credit card and banking details. We cannot, however, guarantee the confidentiality or security of your browser or any unencrypted communication transmitted or accessible over the Internet. It is important for you to protect against unauthorized access to your password and to your computer. Be sure to sign off when finished using a shared computer.

2SHADES does not represent, warrant, or guarantee that Personal Information will be protected against unauthorized access, loss, misuse, or alterations. Similarly, 2SHADES disclaims liability for Personal Information and User Content submitted through its Platform. In the event that your Personal Information is acquired, or you or 2SHADES reasonably believes that your Personal Information has been acquired, by an unauthorized person and applicable law requires notification, 2SHADES will promptly notify you by e-mail, fax, or U.S. mail, consistent with the reasonable needs of law enforcement and/or 2SHADES in order to determine the scope of the breach and to investigate and restore the integrity of the data system.

CHILDREN’S PRIVACY

The 2SHADES Platform is not directed at children under the age of 18. By using the Platform, you acknowledge that any User Content or other information provided to 2SHADES that contains the Personal Information of children is provided solely by, and with the full consent of, the parent or guardian. 2SHADES does not knowingly collect or solicit any information from anyone under the age of 18 or knowingly allow such persons to register for the Sites or Products. In the event that we learn that we have collected Personal Information from a child under age 18 without parental consent, we will delete that information as quickly as reasonably possible.

Although most changes are likely to be minor, 2SHADES may change its Privacy Policy from time to time, in our sole discretion. 2SHADES encourages customers and other users to frequently check this page for any changes to its Privacy Policy. If you have an account with 2SHADES, you should also check your account’s notifications for alerts to these changes. Your continued use of the Platform after any change in this Privacy Policy will constitute your acceptance of such changes.

If you have any questions about this Privacy Policy, please send an e-mail to the following address: orders@2shadesboutique.com